by Maggie | Business, Digital Marketing
Watch the video above or read the transcript below… “You don’t have to be great to start, but you have to start to be great.” – Zig Ziglar And with an average salary of over $100,000 in Australia in 2022 – this might just be...
by Maggie | Digital Marketing
Let’s talk about marketing funnels. What are they? Why are they so critical to your business success? And how do you actually go about planning out one of these things? And also why are they called funnels when they just look like giant spider webs? These are...
by Maggie | Business, Social Media Marketing
Social media is mostly free. So it kind of tricks us into thinking that there’s no cost associated with it, but that cost is sort of hidden in burnout and the waste of time and energy, emotional capacity and your mental health as well. So as some of you...
by Maggie | Business, Digital Marketing, Social Media Marketing
Creating a successful marketing strategy plan begins in knowing your brand and your competitors’ brands inside and out. The following infographic outlines the four main elements you need to consider before spending precious marketing dollars. Follow these steps...
by Maggie | Digital Marketing, Social Media Marketing
Why do you decide to follow certain brands on Instagram and not others? Better yet, what prompts you to actually take the time to watch their stories and double-tap their images as you scroll through your feed? Or dare I even say it – actually write them a...
by Maggie | Digital Marketing
The single most frequently asked question I get right after “So, what the hell do you do?” is: “What is digital marketing?” You might hear it being referred to as online marketing, or modern marketing but all of these terms encompass the elements which we’ll be...