Social media is mostly free. So it kind of tricks us into thinking that there's no cost associated with it, but that cost is sort of hidden in burnout and the waste of time and energy,...
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Digital Marketing
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[Infographic] How to Create A Powerful Marketing Strategy Plan
Creating a successful marketing strategy plan begins in knowing your brand and your competitors' brands inside and out. The following infographic outlines the four main elements you need to consider...
How To Boost Your Instagram Engagement The Human Way
Why do you decide to follow certain brands on Instagram and not others? Better yet, what prompts you to actually take the time to watch their stories and double-tap their images as you scroll...
Digital Marketing 101: A Beginner’s Guide
The single most frequently asked question I get right after “So, what the hell do you do?” is: “What is digital marketing?” You might hear it being referred to as online marketing, or modern...